Friday, August 22, 2008

SAMSUNG showcases a slew of new, stylish phones at Mobile Asia 2008

New Delhi, March 1, 2008: SAMSUNG Telecommunications India (STI), a design and technology leader in the Indian mobile market today announced the launch of its latest, stylish and featured packed range of mobile handsets at the Mobile Asia 2008. While the new handset range targets consumers across the Multimedia (Imaging & Music), Business Lifestyle and Popular segments , the Company is also showcasing its Flagship ‘Soul’ , ‘Serenata’ and ‘Armani’ models at the Mobile Asia 2008.

States Mr. Sunil Dutt, Country Head, SAMSUNG Telecommunications India Ltd., “We are using the Mobile Asia platform to launch a series of new sleek and stylish SAMSUNG mobile phones that exemplify cutting-edge technology and design innovation .The unique and clearly differentiated features of these phones makes the SAMSUNG 2008 mobile range the complete answer to consumer needs across different segments of the market.”

The highpoint of SAMSUNG’s Multimedia Phone range in the Music Phone segment is the SAMSUNG SGH –i450 , which seeks to give users a Mobile Theatre experience. Combining the next level in both form and function, the i450 brings alive the pulsating experience of 3D surround sound powered by ICE Power amplifiers by Bang & Olufsen . Storing, accessing and juggling music on this mobile phone gives the users a new high because of the revolutionary Music wheel and the Dual-Slider form factor. The Symbian S60 OS allows third party application hosting and key benefits like document reader/editor and e-mailing. This EDGE enabled phone has a 2.4” LCD screen and a robust internal memory of 40GB. The SHG –i450 has been priced at Rs 15,000/-

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